Every September, Elase clients, team members, and communities across the country come together for something bigger than beauty. Since 2014, our annual PINK event has been at the heart of our mission to support women. What began as a small “Pink Week” in our original Utah locations has grown into a nationwide tradition of confidence, care, and community.
How It Started
Elase was founded by a mom and proudly employs hundreds of women across the country. From the beginning, we’ve believed in the power of women supporting women. That belief inspired the very first Pink Week more than a decade ago. It was a way to bring our clients together, celebrate women, and give back to organizations making a difference in our communities.
How It’s Grown
Thanks to our incredible clients, PINK has grown into one of our most impactful annual events. Each September, across all Elase locations, clients enjoy our best offers of the year while helping us raise funds for women’s causes. Over the years, thousands of dollars have been donated to local and national organizations — a true testament to our guiding principle: Empowered Women Empower Women.
This Year’s Celebration
On September 18th, PINK is back and bigger than ever. Here’s what you can expect when you join us:
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💕 Exclusive pricing on treatments and products
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🎉 Regional giveaways with up to $10,000 in prizes
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🛍️ Skincare goodie bags (while supplies last)
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🍹 Refreshments and in-spa fun
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💗 Impact — fundraising to support women through our partnership with National Breast Cancer Foundation, Inc.®
When you participate, you’re not just treating yourself—you’re helping ensure that no one faces breast cancer alone.
Proud Supporter of NBCF
This year for PINK, Elase proud partner of National Breast Cancer Foundation, Inc. ®
1 in 8 women will be diagnosed with breast cancer in her lifetime. There is currently no known cure for breast cancer, and its early diagnosis is critical to survival.
Recognized as one of the leading breast cancer organizations in the world, NBCF is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator’s highest 4-star rating for 18 years, NBCF provides support through their National Mammography Program, Patient Navigation, breast health education, and patient support programs. For more information, please visit nationalbreastcancer.org
Are you a breast cancer survivor? Get an additional free giveaway ticket for PINK and inform the front desk for an extra skincare gift!
Join Us on September 18th
Mark your calendars: September 18th is the day. Whether you’ve joined us before or are brand-new to Elase, PINK is the perfect moment to celebrate beauty with purpose. A reminder that appointments are required to enjoy the promotions, so be sure to RSVP below!
Because when women come together, we all win.
